Experiential marketing: 2017 trends and figures [Infographic]

March 8, 2017 - Experiential marketing is a strategy that engages consumers directly, inviting and encouraging them to interact with your brand. You can create interactive experiences in order to bring your brand to life in the target audience’s mind.

With the rapid growth of online marketing, it’s getting harder and harder for brands to stand out amongst all the noise. More and more brands are leveraging experiential marketing to connects with their audience and make an impact.

Check out the latest market figures, marketers’ challenges and opportunities for 2017 in one infographic: