Hong Kong's beauty industry is a huge opportunity for marketers, especially in the social media space. With so many beauty brands in Hong Kong, how do we cut through the clutter? It's becoming increasingly difficult to make a mark on social, with so many competitors flooding the market.

That's why we've created a Facebook beauty report, based on the top 10 beauty brands in Hong Kong by fanbase. Packed with actionable insights, this report will help inform your social strategy for future social campaigns. Download your copy today!

Hong Kong is a vibrant, modern city with many events taking place throughout the year. The most obvious are the big holiday celebrations such as Christmas or the Chinese New Year, but also included are national days, fairs, festivals, and much more.

Experiential marketing focuses on delivering an immersive brand experience that evokes emotions and creates strong lasting impressions. Immersing consumers into a brand universe has proven to be very efficient.

According to the EventTrack report 2016, "74% of consumers say engaging with branded event marketing experiences makes them more likely to purchase the products being promoted".

From virtual reality to social awareness, we identified 6 experiential marketing trends to help you dominate 2017.  

October 20, 2016 [update] - The world of marketing is on the event horizon of some amazing changes with Virtual Reality. With VR also dawns a new age of Augmented Reality (AR) products.

These new mediums will undoubtedly propel experiential marketing to a bold new level, but we need to know what VR and AR can do and how a brand can use these immersive and unique experiences to facilitate a deeper connection with customers.